Prin­ci­pal Da­ta­ ­Pro­duc­t Ow­ner - ­Mar­ke­tin­g (M/F/D)

• You have many years of sound professional experience in product management, including at least 3 years with a focus on data products
• You feel at home in a marketing context and are keen to take one of the most exciting cross-channel campaign platforms to the next level
• You have a sound technical understanding of data architectures, data platforms APIs and modern cloud technologies - ideally you have already accompanied the transformation of a monolithic data warehouse to a data mesh platform
• You have strong communication skills, assertiveness and experience in stakeholder management across all hierarchical levels
• You enjoy a structured way of working, analytical thinking and a high level of personal responsibility in the development of complex topics
• Business fluent German and English round off your profile

• You are responsible for the strategic development, introduction and further development of innovative data products (datasets, dashboards, data platform, KPIs, data-as-a-product) of our marketing domain in a decentralized data mesh architecture
• You are the central interface between business, IT, Data Engineering and Data Science and translate the functional requirements into technical concepts
• Together with your interdisciplinary product team, you design the cross-product evaluations and business-oriented KPIs of the PAYBACK marketing platform
• You take care of the development and maintenance of a product backlog for data products using agile methods and regularly conduct market, user and technology analyses to identify market trends, user & technology analyses to identify new data-driven use cases
• Together with your product team, you provide our campaign managers with centralized end-to-end monitoring across the marketing process chain
• You are responsible for the daily monitoring and reporting of KPIs to measure the success of the data products for which you are responsible

• Tasty Breaks: Delicious meals in our DINING ROOM – including vegetarian or vegan options, and many are even free of charge
• Move it, move it: 24/7 access to the GYM, where you can train in our fitness studio, and we cover the costs for you
• Do it your way: Flexible working hours, 30 days of vacation, up to 2 days of home office per week
• Easy Going: Germany ticket included
• Get Together: Team events, social days, ski events, and more
• Grow like a Pro: Individual training and development opportunities
• Good Vibes: Dogs are welcome!

PAYBACK is the leading bonus program in Germany and one of the largest and most powerful marketing platforms worldwide. As a pioneer of the data economy, we develop all technical solutions ourselves in Munich. Develop yourself and the PAYBACK program with us. Interested? We are looking forward to your application!

PAYBACK values diversity - come as you are.