Ruben MedinaShop Co-Owner

“The coolest thing is connecting with someone, especially when the come from, let's say, Brazil and then coming here to Venice, where skateboarding started and being able to leave with a board and a smile on their face”, says shop co-owner Ruben Medina. “We sell boards for a living, we get people from all over the world. Even if they don't buy anything we want to give them the knowledge of what a good board is versus something you buy at Walmart.”

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