Wie werde ich
Als Marketing Manager*in bist du für die Kommunikation des Unternehmens nach Außen verantwortlich. Dein Ziel ist es, Waren oder Dienstleistungen möglichst erfolgreich zu bewerben und somit den Gewinn des Unternehmens zu steigern. Du entwickelst Strategien und Maßnahmen, um deine festgelegten Ziele zu erreichen und arbeitest eng mit Kolleg*innen aus anderen Fachabteilungen zusammen, um euer Produkt bestmöglich zu bewerben. Während sich Marketing Manager*in lange Zeit nur mit Fernseh-, Print- und Plakatwerbung beschäftigt haben, sind die Möglichkeiten heute vielfältiger. Onlinewerbung lukriert mit relativ geringen Kosten viel Reichweite und erreicht damit potentielle Neukunden. Du setzt gezielt Marketingtools ein, um das zu bewerbende Produkt in allen Kanälen optimal präsentiert wird.
Mehr von AIESEC
Iván Sánchez Enrique
“The thing that I like the most is the story that we are creating out of the experiences that we provide, and the experiences that we live.“ For Iván Sánchez Enrique, Director of AIESEC in España, it’s cool that he can see, “how people develop themselves through their achievements that they get as being part of the organisation.“ His responsability is to manage the national team and to represent spain at an international level. For his job soft skills are essentiell: “You don’t need that many hard skills.“
“Inbetween I discovered my passion towards entrepreneurship and leading a team.” Nowadays Madis Vaelja works as Head of Marketing at AIESEC. What he likes most about his job? “When you see people apply to an organization based on a campaign that you organized.” His advice? “Travel more and be more open-minded towards other cultures. You can learn from them!”
“You have to be interested in international experience and like to have a lot of responsibility”, says Andrea Süschetz, Head of Global Talent Sourcing and Selection. She works for AIESEC Austria and helps students from everywhere in the world to get internships in Austrian companies. On the one hand it’s a lot of work, but when you have an idea “nobody can say ‘you cannot do that’, it’s like a playground”, she says.
"What really matters is your attitude and your mindset, not what you have on your CV.” Jakub Balaz worked as Head of Marketing at AIESEC before he started as Head of Sales & Sponsoring at “Diversity Leadership”. Apart from being able to work when and where he wants, he most appreciates learning to deal with failure: “You lean to try the 21st time if it didn´t work the 20 times before.”
“Be more open for new things, don't be scared of challenges and just go and try it”, states Miroslav Dimitrov Vice President Organizational Development at AIESEC Spain as one piece of advice that he would give to his 14-year-old self. His work demands two very important things: “You need energy and positive attitude the whole day”
“I really like the part of co-creating something, the strategic part and proposals” says Anna Atalora about her job as Vice President Business Development at AIESEC.. What is most important for her when you seek to work in the field of Sales is personality: “I think you can do it without a specifically background in business administration, because is mainly about the personality, that you have”.
Raúl Pineda Urbina
“As long as you are not afraid of working with numbers, you can do it.” Paul Pineda Urbina, Head of Finance at AIESEC, started his AIESEC-career in Mexiko working in the Sales Department. “The best part of my job is realizing how everything we do has an impact on people. Whenever I have contact with them, it is the most rewarding part of my job.“
“In the end it is not only about your background or knowledge, but more about the attitude towards work.” Elena Tirtiu works as Recruiting Consultant for AIESEC. Part of her job is to make sure that AIESEC is properly represented to external partners. The coolest part about her job? “I always look forward to meeting members of student organizations.It always gives me a lot of energy and insipres me to do better every day.”
“I met people from Austria, I got to know Vienna and fell in love with this city.” Juan Guerra, Local Head of Finance & Human Resources, was born in Venezuela and gained international experience in the US and Germany before he came to Austria. His advice: “There is no development if you don’t get out of your comfort zone. AIESEC will make sure to get you out of there.”
"You can send 1.000 emails but they will never have the same effect as if you talk to someone personally.” Stephan Kropf promotes an IT-Donation Platform towards the NGO-market. Through AIESEC he was able to gain international working experience in Italy, Macedonia and Switzerland. The coolest thing about his job? “When I talk to people and explain them what I am doing, it gives me a lot of energy because I can see what impact NGOs have in Austria.”
“It is about the development of the people, who work for us.” Johannes Ide, President of AIESEC Austria, provides personal coaching to his team-members. His position combines the elements of his dreamjob: “When I thought about my dreamjob, I wanted something with a lot of responsibility, to work with a team and to travel a lot. Through my job I have all this elements.”
“I was always interested in doing something different, something more.” Since elementary school Ivan Jurić was president of the school parliament. As president of the AIESEC Local Committee at the University of Vienna his main duty is to motivate his co-workers. His advice: “It is important to have a focus, to know what you want and what you want to get out of it.”
“Dream big. You shouldn’t put limitations to your dreams, the world will do it for you anyways, so there is no point in saying ‘This is not possible’”, Christina Soreanu would tell her 14-year-old self. The coolest thing about her job as President of AIESEC in Austria “The global network and having the chance to work with people from different parts of the world.”
“Really take those advices that you get all around your life, starting from different people like your parents, your teachers, your colleagues and anyone that you get them from” is one piece of advice, that Sofia Elosegui Nacional Director for Incoming Exchange at AIESEC Spain would give to her 14-year-old self. What she really enjoys about her job is: “The possibility for you to actually make strategic work, to really plan together with the team and the interaction with so many different people”.
Mariana Ferreira Amaro e Silva
“Do not be afraid of making new things happen, to get out of your comfort zone” iis one piece of advice that Mariana Ferreira Amaro e Silva, Vice President of Marketing at AIESEC Spain would give to her 14-year-old self. Even though she is studying Economics, she works in Marketing as these fields have a common element: “I am working now in Marketing but I study Economics and and this is somehow connected, because when you study economics it's about the behavior of people, and his is what we are doing in Marketing. We need to convince people”.
“When we are young, we are very impressionable and we want to please everyone. Do what makes you happy and don’t worry so much”, Ivana Gusic, Head of Public Relations and Marketing at AIESEC, would tell her 14-year-old self. The limitation of her job? “For marketing people it’s usually the budget!”
“It´s great to work with young people. You really see how they are developing on a professional and personal level.” As President of the Local Committee Alisa Eresina is responsible for the strategical outlook of AIESEC at the WU (Wirtschaftsuniversität) in Vienna. Her advice: “Don´t just go with the mainstream! Find something you are really passionate about.”
“Seeing the impact of what I`m doing in my colleagues’ work, makes really worth what I am doing.” Kristina Gondova is Head of HR and Member of the Management Team at AIESEC Austria. Her advice: “Never be afraid to fail and to use every opportunity that is in front of you! ”
Melanie Gonzalez Y Bender
“In the end it is always the goal to have a win-win situation.” Melanie Gonzalez Y Bender works as Sales Academy Member for AIESEC. The organization was the perfect opportunity to combine her two passions: Travelling and Sales. “You have to be very persistent. You receive a lot of No’s and finally you receive a Yes.”
“No excuses! Excuses will take you nowhere, fight against them. Your sentence should be: I can, I will, I do!” As Head of Outgoing Exchange Program at AIESEC Predag Gogic knows everything about student exchange programs. “The coolest thing is the feeling when someone is going abroad. When the person comes back and shares experience, you hear that you changed someone’s life.”
“Working for AIESEC is not stereotype at all”, says Peter Kürti, Head of Business Development and Sales for AIESEC Austria: “You meet very interesting people and work with different companies, each day you can learn something new.” His advice to everyone is “to not be scared of taking challenges and responsibilities and of course to work on your languages.”
Oraianthi Evangelia Toumxzxtou
“Communication with the people that are going to an exchange program and they tell you things like: thanks for this, it felts so amazing” is the best thing in her job as Vicepresident for Outgoing Exchange in Spain, tells Oraianthi Evangelia Toumxzxtou. Her organization prepare people for exchange programs, the most important thing about it is “that they really develop, the things they have to develop and in the end when they come back they bring something value to Spain”